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Monthly Archives: July 2016

Always Be True To You

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TrueVintage1It occurred to me on my latest appliance adventure to Missouri that garages have made a major impact on American history. From music, to computers, to appliances…..they have been an integral part in making magic happen in many industries. After hearing that Bob Trulaske, his father, and his brother went to work on the first roll-top-soda-pop-storing refrigerator in a garage, it made me giggle a little because well….another American garage invention success story.TrueVintage2

So who was Bob Trulaske? He is the founder of True Manufacturing, the world’s leading commercial refrigeration supplier. Founded and made in St. Louis, Missouri, 75% of the raw materials used are sourced from the USA. It’s not a shock that Bob also served in the military and was a World War II Veteran.

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While sitting in their local pop shop, Bob and his brother came up with the idea for a refrigerator that wouldn’t need an expensive block of ice. They promised the owner that when they made their first refrigerator it would be his. So in their garage they built the first commercial soda refrigerator. This roll-top caught the attention of 7-Up and Coca-Cola. These companies wanted these refrigerators and True was more than happy to oblige!

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Later in the 70s they took a shot at more than just beverage coolers and ventured into the food service industry. People thought they were nuts. What did they know about the food service industry? Considering that the company is in the majority of today’s restaurants, we can see that naysayer hadn’t a clue as to the true capability of True‘s ability to figure it out AND be the best.

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Fast forward to 2008 when True decided to take another chance in yet another division they knew nothing about…..the residential market. Again, they were told they were nuts. What did they know about the residential market? Yup. Imagine that? With that in mind I could picture them laughing as they brought to market an uncomparable product line chock full of pieces like a 42″ and 48″ built-in refrigerator with true commercial qualities, under-counter refrigeration, wine preservation, beer dispenser, and an ice machine.

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True offers decades of commercial quality brought to market in their residential line. Features such as stainless interior, serious compressed insulation, a 3 year warranty, and all under-counter products being indoor AND outdoor rated, are just some of the perks to their residential line. It can’t all be commercial though….so they add wonderful features such as colorful, choice lighting and stainless steel buttons, backed by hundreds of thousands square footage of manufacturing capabilities.

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We have these exceptional pieces on display. Stop in so I can infuse you with the same excitement I experienced walking the historical factory that has had a huge, true impact on appliances throughout the world. Truly TrueTrue to and for You.

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The Big JFD

Candy3Sometimes I take a moment to check in on the National Food Holiday. This week I was most pleasantly surprised to find that today is NATIONAL JUNK FOOD DAY!!!! Who doesn’t love junk food? That guilty pleasure we all indulge in even though we know we shouldn’t. Or maybe we should? Life is short! Live a little! Everything in moderation is a good thing, even junk food.

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After brainstorming with some junk food junkies and compiling a few of my favorite ingredients, I threw together this salty, crunchy, sweet candy. It’s a holiday, after all, and candy is the ultimate junk food!

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So here’s my own recipe I literally crushed and threw together. While the picture above shows raisins, I nixed them and just went with cherries. You can pretty much do WHATEVER you want with this recipe and change up any part of it depending on your craving. So get creative, or stick to my recipe, and junk it up! I can tell you this….as is….it was a HUGE hit!!!!

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You’re Fired!!!

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Over fired! Fired up! About to be burned, broiled, caramelized, seared, and melted? You’re hot!! So hot!!! *Poof* You’re a Salamander!!!

So for a few months now we’ve had a pretty impressive, counter-top, professional grade broiler on our floor that has our clients asking “What is that thing?” “What do you do with it?” My friends, it’s a BlueStar Salamander and if you are ALL in with your kitchen equipment, this is the piece you’re missing (or maybe not because you already have one?).

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Why would you want this broiler? Well, for one it offers super fast results if you want to sear a restaurant-quality steak. If you are looking to finish off your French onion soups or delicately caramelize your crème brulee, toast some amazing garlic bread, or crisp anything for that matter, you can do so in minutes. I’m thinking heating up a slice of leftover pizza might even be fun and crispy in seconds which is how fast you want it out of the refrigerator. It frees up your oven so you don’t have to switch to a broil mid-prep.

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Ovens provide “under” fire, while this broiler provides “over” fire, concentrating the heat from above using ceramic infrared heat. With 11,000 BTUs of power, 215 square inches of cooking space, and a max broil temp of 1850 degrees, you can get serious about finishing off meals or making them right in the broiler. It offers three levels so you can use the lowest broil setting positioned furthest from the top to broil delicate things like fish, quickly. I’m just loving the idea of crisping everything. Fast. Super FAST.

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You know I love colors….you can coordinate the knobs to your BlueStar Range knobs!!! There are over 190 color knob choices and 10 metal trim finishes available. What a gem of a company. And it’s all stainless steel construction made in Reading, PA. Truly American made.

It can go on your counter-top or above a range with their mounting shelf. We show it here wall mounted under a BlueStar range but in person it’s a stunning and powerful kitchen look. Stop in and see for yourself!

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Something to Talk About

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FOOD_CROISSANT_COFFEE_TRG_72815Pull up a chair and grab a fresh baked croissant with your coffee. The time has come again to seriously consider a Subzero-Wolf-Asko package. As of July 1st through March 31, 2017, they are running a promotion that can include $1000 back and/or Wolf Gourmet product options.

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Many consumers wonder if the cost of a premium appliance package is worth it. They also wonder if they can afford such luxuries. I’m here to tell you it’s possible and worth it. Investing extra money now will give you a fabulous chef’s kitchen that will last you for many years.

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Refrigeration that lasts, cooking products that stand up to the toughest and gentlest recipes, cleaning products that take on anything you can whip up on their fine products, this is what you can have with a Subzero-Wolf-Asko kitchen. But they don’t stop there….how about a coffee system and microwave options (built-in, drop down doors, micro-drawers). Under-counter refrigeration and freezers offer you drawer options or door options. Wine storage in beautiful columns, or placed under your counter. Ice machines and outdoor products, the list goes on and on. You like modern and sleek? Professional and robust? Hidden behind decadent cabinetry? If you can dream it, the Subzero-Wolf-Asko line can bring it to life. This is a manufacturer that doesn’t quit and neither do their products.

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One of their best kept secrets is how they treat their customers. You are premium. You are cared for. Their customer service is top notch and, to us, one of the best in the industry. They invest in you as you have invested in their products.

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This is not a product line can be summed up in a small blog. A tour through our expanded Living Kitchen and details in person about their promotion are very much worth a trip to our showroom. Finish your coffee and croissant, and stop in. It’s time to wake up and realize this kitchen dream is within reach. We will show you how…